During the past year, the number of customers who have delayed payment or avoided making any payment due to small businesses has increased. As you can guess, their reason has been the pandemic. But this has been a big problem […]
Know what your customers want. This is one piece of advice people give to business owners again and again. You read about it in articles, listen to coaches talk about the importance of listening to customers and being customer-focused. But […]
Small business owners often fantasise about having a single big customer that buys a large volume of their products and causes less stress than many smaller customers would have. But there are so many reasons why this fantasy might just […]
