If you have never sold anything online, you may not believe this. But it is true. Many small businesses are selling online in Nigeria. The COVID-19 pandemic has driven more customers to purchase items they normally buy from physical stores […]
You don’t have to wait until you’ve spent so much money to launch a new product before you can tell if your customers want it or not. It is quite unfortunate, that many small business owners in Nigeria still have […]
If two shoe retailers sell the same number of shoes at the same price, what would make one of them earn more profit than the other? Simple – Their profit margin. Increasing the profit margin of a business is the […]
