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3 Benefits Of Unbundling Your Products & Services

Sometimes, raising prices is the fastest way to lose customers. It depends on your target customers and their economic realities. But if you’re looking for a way to increase your profits without increasing your prices, one of the effective ways […]

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5 Tips You Need To Win Your Next Sales Pitch

To help you win the next time you pitch, in this article we share five sales pitch tips. A sales pitch is simply a speech made to persuade an audience, typically a prospect, to take action (usually to buy a […]

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Why Your Small Business Needs A Positioning Statement

A positioning statement is an internal tool that briefly describes a product or service and how it fulfils a particular need of the target market. In other words, it communicates in a few sentences, the value your product or service […]

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